Wednesday, June 13, 2012
5 Top Myths of Network Marketing
Network Marketing has had its fair share of misconceptions and myths. Here are 5 top myths in the industry that must be put to rest.
Myth One:
All Network Marketing Opportunities are scams! Network Marketers peddle bad business opportunities and take advantage of new, upcoming newbies. They prey on the lack of true knowledge and promise you will make thousands of dollars in the first week.
Honest, seasoned network marketers are just as disgusted with these scam artists as the victims that fall prey to them. Network marketing, just like any other business, takes hours of hard work and dedication in order to grow a successful home business. Network leaders must learn how to market one-on-one as well as online. In addition, successful marketers learn the proper steps and align themselves with quality products and services to achieve financial success.
Honest home business leaders will train, guide and support their team, while learning the skills of the trade. They will never promise you a push button answer to great wealth.
Myth Two:
In order to succeed at network marketing, you must buy leads.
This couldn't be further from the truth. Buying leads is an option but not a smart way to get targeted recruits, these lists are totally generic and unfortunately most names on these lists are not interested in your home business. Many people will be quite irritated with your cold calls and will hang up on you. You end up spinning your wheels making hundreds of call to all the wrong people.
Myth Three:
Just set up your business and forget about it, it will run itself. Well, in the world of fantasy that would be grand, but in the real business world it takes real work.
When you bring new recruits into your business, you have a responsibility to train these people and help them get off to a successful start. Without proper support, most of these people will buy in, try it for a month and then quit. It's hard work building a successful home business but the challenge rests on your shoulders and it is up to you to put in the hard work to help others achieve success.
Trained people are happy... successful people.
Myth Four:
You can join a network marketing business for free and roll in thousands of dollars a month. This, like Myth One, is just not going to happen. Poor businesses claim you can join for free and they will build your downline for you. They are just blatantly lying to you.
Myth Five:
Social Sites are only for socializing not for serious home business-minded people. This concept is just not true, don't believe it. Places like Facebook are ideal avenues for creating a network of people eager to join your network marketing business opportunities.
It is true, you need to start off slowly and let people get to know you. Once you have won the confidences of others, in the community, they will be more than eager to hear what you have to say. Through posting helpful, valuable information, many eyes will be reading what you have to say and will give a great deal of thought regarding your home business. Never underestimate Social Sites.
You have thousands of eyes reading what you have to say, you have thousands of perspective recruits.
Myths in the network marketing industry will not die down anytime soon. There are people looking for a magic wand and will never find one. Honest, dedicated network marketers will continue doing what they do best, working their network marketing business and passing their knowledge on to those who wish to learn.
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